Wearing Art History
The enigmatically-named Aloha From Deer is a Polish apparel company that’s making the most of digital fabric printing technologies. We’ve been watching this trend of image-infused fashion develop on our tumblr for a while but judging by the number of out-of-stock designs, we’ve only seen the tip of the iceberg in terms of digital printing’s impact on fashion. Not suggesting it’s a totally new phenomenon but with access to fabric-capable digital printers increasing, the possibilities continue to grow. Aloha From Deer is (at least somewhat) unusual in their mining of Art History for design possibilities.
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